outsourced telemarketing « ledgerleads_blog

Reasons Not to Ignore Outsourced Telemarketing in Generating Financial Planning Leads

September 29th, 2011

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Several companies do not like the idea of paying outsourced telemarketing service for financial planning lead generation and appointment setting. They think that cold-calling is too old, in fact obsolete, to use against today’s digital tools like email marketing and social media. Also, the implementation of the Do Not Call Registry along with other legal, regulatory and privacy guidelines have prevented telemarketers to reach other targeted prospects. Apart from these two, still there are other reasons why some firms have reservations to use phone marketing. (more…)

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Is Outsourced Telemarketing Suitable in Generating Financial Planning Leads?

September 28th, 2011

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Every body wants to know the right way to use financial resources. For example, home owners want to understand the right plan that will be able to insure college education funds for their children. Business owners, on the other hand, are so eager to determine the best approach to manage their available cash, business risks involved, taxes and liabilities. Both of which aim for the same goal – to get maximum results from their decisions. But the fact remains that many of them do not know the ins and outs of financial planning. (more…)

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