outsourced marketing « ledgerleads_blog

How to Protect Financial Leads While Outsourcing

January 30th, 2014

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Prospects are hesitant when it comes to outsourcing any kind of process today due to possible security issues even if it would ultimately improve quality and efficiency. The reason why is the same reason why financial service companies hesitate to outsource information-based processes like marketing and lead generation: data security.

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