July 5th, 2012
No doubt that the recent Supreme Court decision on the controversial health care reform is sparking a lot of buzz within the insurance community original light power. A particular topic of heated debate is how it now mandates businesses to provide insurance for all it’s employees. This quote from CNNMoney adds a few more details:
“The ruling also means that companies with 50 or more full-time employees must start providing health insurance for all workers by 2014 or face stiff penalties.”
At first glance, it would at least give you a more detailed picture of what kind of businesses to target if you’re a company that provides B2B insurance 크롬 악성 파일 다운로드. In other words, this could mean an easier time generating B2B leads wlogen. Be careful though, not all businesses are thrilled with these recent turn of events.
Regardless, they have to comply. The problem with that sort of attitude is that it could lead to careless decision making fuse 다운로드. You see, whether it’s an entire business organization or just an individual, rushing somebody never ends well. Once you have the government itself doing that rushing, it can only get worse cl exe.
Forcing companies to start sifting through providers might only mean that they’ll just pick the first one they see and be done with it. They won’t try and learn all the details (which is a seriously dangerous thing to do, given the complexity of insurance) 갤러그 다운로드.
No matter what, it is critical to let your prospect companies know what it is that they’ll be spending their money on. You never know if some of the details might or might not be within the best interests in their business 포켓몬 게임 다운로드. Before you object, that’s better than having them sign a deal with you only to have the complaints coming in because they didn’t know whether you could cover this or that 고1 3월 모의고사 다운로드.
Business leads aren’t just about giving you information about a prospect and what it can tell you to help you get your sale. It’s about sharing information with the prospect as well 코코룩 다운로드. That includes information about how your business works, what kind of insurance you provide, what your coverage is, your conditions etc, etc.
Furthermore, maybe the reason why these businesses aren’t so eager to meet with you is because you’re not being accommodating enough pspice 17.2. Maybe there are things that you can do to help better your control over the information you provide without necessarily overwhelming your prospect. Simply put, don’t opt for the easy way out. You’ll be no different from the companies who don’t learn well enough about their insurance providers because they just didn’t want the government breathing down on their necks.
To summarize, you shouldn’t always count on government mandates to get prospects moving in your direction. It might do more harm than good. For all you know, it might even direct them to your competitors first before you! Again, it leads to reckless decision making and a short-sighted ‘let’s get this over with’ attitude. It’s bad enough that these people are being forced so you should be as accommodating and not look like you’re just jumping at these ‘opportunities’ pointed your way courtesy of the federal government.
June 21st, 2012
If there’s one thing you can learn from insurance fraud, it’s to never underestimate the possibility of deceit ieee 논문 양식 다운로드. And as always, the best way to counteract deceit is by being sharp in finding out the truth. So what does this have to do with lead generation (or a call center) 윈도우 사파리 다운로드?
As you’re well aware, a lead generator is supposed to tell you everything you need to know about a prospect in order to make a sale. You don’t just learn about an opportunity Download bouncing south. You learn things that will help you achieve success with this opportunity. Things like the needs, the size, and the budget of a prospect company are just some of the interesting facts you can use so you’ll know (and show) how to be of best service to them Download aladdin's 1992 movie.
The problem comes when businesses have become too lazy and would rather speed up the process in certain areas. One of these areas is the form of communication being used to connect with prospects naver 비디오 다운로드. You see it when they automate their marketing messages and become purely dependent on attracting inquiries with as little outbound effort as possible 바둑 인공지능 다운로드.
Another example would be when they rely too much on online conversations to learn about prospects. They start conversations by going to social media sites or sending emails with interesting subject lines 영화 애프터 2019 다운로드. Granted, these forms of communication aren’t without their perks. Emails don’t disrupt decision makers when they’re in the middle of important management tasks 블랙핑크 뚜두뚜두 mp3 다운로드. Social media has the power to grant both exposure as well as insight into how the whole of the target market is behaving.
However, remember the issue of trust 엘라스틱 서치 다운로드? This is where you need to question the reliability of these methods. You’ve probably read and watched many an advisory telling people to be careful about what they read online pulse secure 다운로드. It’s even more critical when it comes to having online conversations with someone. These warnings aren’t just limited to children or to keeping people safe from sex predators. It applies to businesses and professionals too. You shouldn’t be too trusting of the messages you receive from a prospect or the things you read up on their social media profile. In fact, even the networking sites themselves encourage their users to use real pictures and other means to show that they’re real people. That says a lot about how easy it is to put up false and misleading information on the Web.
This is why it’s very important to really verify the information you’ve gathered from online sources by using more real, more direct forms of communication. A phone conversation is one such form. It’s not that complicated. You’re hearing a real person’s voice. They’re confirming the things they’ve said in their messages, the addresses on their profiles, and what their company does. If that’s not enough (and sometimes it really isn’t), you can even set insurance appointments so that you’ll be meeting these people in the flesh.
Costs aren’t an excuse to not go to these necessary lengths. (Professional telemarketers can just be outsourced anyways so you don’t have to worry about hiring them all by yourself.) If you want to protect yourself from fraudulent information, then you must do everything to verify the truth.
May 24th, 2012
There’s a reason why there’s ‘social’ in social media 드라큘라 전설의 시작 다운로드. Unfortunately, there are still those in the marketing world who assume that investing in social media only means putting advertisements on it. If your insurance company targets consumers, you have already done this yourself 성령이 오셨네 다운로드.
However, does it really work? Is that all there is to using social media? What about if you’re targeting whole businesses instead of consumers Download chrome 32bit? What if you want insurance appointments with a business owner instead of just a car owner 플랫랜드 더 무비 다운로드? These people are even harder to reach with anything done by regular advertising. How does doing it on social media improve its chances?
Chances are, it might not which is why it’s time you started focusing on the social aspect Flash player download. You need to actively engage your prospects where they’re at and establish trust. In other words, you need to really connect and socialize with them on the network 3m 라벨 소프트웨어 다운로드. Hence, the ‘social’ of social media.
This is not just something for social networking. The concept extends to other approaches and some might even say that the B2B side of the business world emphasizes on this more 네이버 서식 다운로드.
For example, suppose you want telemarketing firms to deliver your qualified leads. You want to know what they usually say about their methods 크롬 판도라 동영상 다운로드? Their selling point is the fact that they take time to really get to know the prospect company, identify needs, and show that you’re a real, living business entity hwinfo. That’s one of the highest perks to being social. You show people that you’re for real and that you want to reach out. Start having that mindset, whether your leads are from telemarketing or social media 애국소년단 다운로드.
October 21st, 2011
“If you cannot do it on your own, why not outsource?”
There are some things that you can’t do on your own and there are resources that you do not own 엘디플레이어 다운로드. For instance, you hire a cleaning service company to keep your offices free of litter, dust and dirt. Or, you get the services of an accounting firm to audit your financial statements Doubleshark download. These are just some instances where outside support is needed owing to the fact that you do not have a monopoly of assets. (more…)
October 19th, 2011
There are many marketing tools today. Broadcast campaign is one of them. It makes use of various media, like TV and radio, to advertise goods and/or services Tekken 6 iso download. Another instrument is direct mail. Sending personalized messages coupled with a professional-looking design is still being maximized by some companies Witcher1 download. Others utilize telemarketing. They call targeted prospects to create interests, make follow-ups or set up appointments. There are also digital tools r Program download. These include social media, search engine marketing, search engine optimization, online advertising, email campaign and cost per action. (more…)