generate leads « ledgerleads_blog

Lead Generation Tips – Know When Numbers Lose Meaning

May 11th, 2013

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As a financial planning firm, your lead generation campaign could just be another problem in the long quiz of money and math. And no matter what problem it is, the numbers alone can tell you everything right? Unfortunately, the prospects on the other and of your lead generation process do not always think the same way.

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When Sales Leads Are Easier To Retain Than Lead Generators

April 23rd, 2013

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Sometimes despite the number of success they have had with their financial sales leads, companies still cannot do well to retain the people making them. You make the most out of every introduction, referral, or exposure you give to you market and yet, you are shocked at how many times you have had to hire new people to get them for you. What do you do when even sales leads are easier to retain than lead generators?

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Find Financial Sales Leads On Days Prospects Save Up For

April 9th, 2013

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Targeting your financial sales leads is not just a matter of who or what. It can also be a matter of when. For instance, there are certain days that prospects save up for. You do not have to be in any financial-related industry just to see what those savings are for and how they can translate into a strong probability of quality sales leads.

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Should Accounting Lead Generation Find Out Things It Should Not?

April 8th, 2013

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It is fairly common knowledge that your accounting lead generation campaign can run into prospects who have a simple, investigatory request. You comply as a way of giving a small demonstration of what you know and what you can do. What if, during the course of this, your lead generation process discover something it ‘was not supposed to?’

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Sales Leads – Learn To Double Team With Them!

March 16th, 2013

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Sales Leads, Financal Sales Leads, Lead Generation

When qualifying sales leads, it can sometimes get really hard to avoid arguing with a prospect. It feels like the whole lead generation process is no longer about finding interested customers but picking a fight with someone. And given the often sensitive nature of financial-related topics, it should not be surprising. How does one acquire sales leads who look to themselves for every reason to say no?

 

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