April 8th, 2013
It is fairly common knowledge that your accounting lead generation campaign can run into prospects who have a simple, investigatory request. You comply as a way of giving a small demonstration of what you know and what you can do. What if, during the course of this, your lead generation process discover something it ‘was not supposed to?’
December 1st, 2011
Nothing can generate accounting services leads better than the veterans. There are may be new mediums, like email marketing and social media. But, no one cannot deny that there are old school marketing tools that still work wonders, even during this digital revolution. And one of the best that has been widely used is outsourced telemarketing.
But despite the effectiveness and cost-efficiency of using the phone in accounting lead generation, it cannot be denied that there are some who are not in favor of such medium. They have their own reasons not to use this veteran. But before you even dislike the idea of doing appointment setting over the phone, you should first understand how much help you can gain from hiring an outbound call center. And the following list tells you about it.
Freed from the complexity of creating interests and making accounting appointments. Let us be honest. Generating bookkeeping leads, audit leads or cpa leads is not a chicken task. It is complex, time-consuming and very expensive. If you don’t have the know-how, why not ask for professional assistance? By doing so, you are assured that the responsibility is well taken care of by the experts, not the ordinary guys.
It avoids huge expenses. All too often, outsourcing leads to low expenses. No wonder why a lot of companies seek outside support. You too can save your money if you sign up for this undertaking.
You don’t get mere leads, but appointments. Others may offer you only leads but telemarketing firms will provide you with appointments, a face-to-face or phone meeting with the potential client. Isn’t this a better solution?
Now, do you think hiring a BPO partner is not a rewarding experience? Think wisely.
November 22nd, 2011
As the one that handles the marketing for your bookkeeping firm, there will come a time wherein you will have to generate more leads for the benefit of your business. However, searching for potential clients is a very arduous task that may leave your firm’s resources bone dry. Your need to find prospects that are interested in acquiring services that deal with the recording of their financial transactions including expenses, investments, revenue from sales, and the like.
Generating bookkeeping leads may not even be enough. To become successful in the whole lead generation campaign, the firm needs to acquire leads that will turn into long-term business clients. This way, you are assured to have many more transactions in the future without having to go back to square one of your lead generation campaign.
The best way to do this is to outsource to a telemarketing service. A telemarketing company not only has professional telemarketers that know a thing or two about the services of a bookkeeping firm, there are also data specialist, quality assurance analysts, and account managers that work side by side the call center agents.
This team of experts and professionals makes sure that your campaign stays on the right track by targeting and contacting potential clients that can only be found within your specified target market area. As such, you get the qualified leads and even the appointments you need with near perfect precision.
In truth, there are still other great benefits that you can receive from the services brought by telemarketing companies. To know more about this, you can start contacting a reliable call center today.