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Role of Professional Telemarketers in Financing Lead Generation

October 14th, 2011

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financing lead generation, finance lead generation, finance sales leads, financing appointments, financing appointment settingThe marketing people have a big responsibility on their shoulders. Who wouldn’t have a heavy burden if they are assigned to find new clients? I know that feeling, too. The team members and leaders in marketing bear the task of getting in touch with potential customers, making follow-ups and implementing programs that will increase brand awareness. Looking after a number of prospective clients out of the thousands in population does not seem to be a light function. (more…)

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Exercising Due Care In Outsourcing Financing Lead Generation

October 12th, 2011

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Whatever you do, think or say, there should be an exercise of due care. Your thoughts, words and actions do not only affect yourself but others as well. One simple mistake may lead to a colossal disaster for you and for your company. (more…)

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Guidelines in Setting Up an Insurance Telemarketing Campaign

October 10th, 2011

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Using cold-calling for insurance lead generation and insurance appointment setting remains a strength in marketing. Although using the phone is quite annoying for some, the apathy can be reduced or eliminated by building rapport rather than immediately pushing for a sale. Also, it is the fastest way to land in front of sales-ready prospects who are just waiting for you to contact them. If done properly, insurance telemarketing produces maximum results at a quicker pace. (more…)

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What You Need to Know About Insurance Lead Generation and Appointment Setting

October 7th, 2011

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Selling insurance programs is undoubtedly a tough job, especially with the gloomy financial conditions we have at the present time. Consumers are now very gingerly on the products that are being advertised and sold, be it online and offline. Also, their guard is up because of some lies and scandals in the insurance industry. I would not be surprised why firms are climbing a steep hill in generating insurance sales leads and insurance appointments. (more…)

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Reduce Cost Per Lead by Outsourcing Your Insurance Lead Generation

October 5th, 2011

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More often than not, an in-house insurance lead generation demands a lot of expenses. One of which is the employment. All too often, costs include in the recruitment and hiring of new employees, salaries, incentives, commissions and other benefits. Another expenditure is on the facility. The expenses involved are the materials, labor and overhead, as well the repairs and maintenance. Equipments are also incurred, which usually includes the acquisition and other attributable costs. Others may be owing to utilities, management or supervisory salaries, and telecom charges. (more…)

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